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Bianca Harms, Janny Hoekstra and Tammo Bijmolt win Journal of Interactive Marketing Best Paper Award
Bianca Harms, Janny Hoekstra and Tammo Bijmolt have won the Journal of Interactive Marketing Best Paper Award 2022. They received the award for their article ‘Sponsored Influencer Vlogs and Young Viewers: When Sponsorship Disclosure Does not Enhance Advertising Literacy, and Parental Mediation Backfires.’
